Our Story

Rocking the Natural Hair Scene
Celebrating 20+ Years of Rocking the Natural Hair Scene Alright folks, buckle up because we're taking a trip down memory lane to celebrate over two decades of slaying in the...
Rocking the Natural Hair Scene
Celebrating 20+ Years of Rocking the Natural Hair Scene Alright folks, buckle up because we're taking a trip down memory lane to celebrate over two decades of slaying in the...

Evolving Textures Founder, Nadra Smiley
Nadra Smiley is a natural hair expert and founder of Evolving Textures. She is an award-winning entrepreneur, patent owner, inventor, hair stylist, educator, and advocate. Nadra's passion for the beauty...
Evolving Textures Founder, Nadra Smiley
Nadra Smiley is a natural hair expert and founder of Evolving Textures. She is an award-winning entrepreneur, patent owner, inventor, hair stylist, educator, and advocate. Nadra's passion for the beauty...

Our Why
Have I ever told you the story of how I started Evolving Textures?.... My thirst for wanting natural products for natural hair turned into a journey to find ingredients that...
Our Why
Have I ever told you the story of how I started Evolving Textures?.... My thirst for wanting natural products for natural hair turned into a journey to find ingredients that...