MEET THE CREATOR
Introducing Nadra Smiley, the genius behind Evolving Textures Hair Products! Nadra Smiley is a trailblazer in the beauty industry, transforming how we care for our natural hair. With her expertise as a stylist and educator, she has devoted extensive time to researching and developing effective solutions for African American Hair.
20 + years in the industry
Stylist. Owner. Educator
20+ YEARS IN THE INDUSTRY
Natural Stylist & Hair Braider
As a Natural Stylist & Hair Braider, I was fortunate enough to consult with some of the biggest beauty brands in the industry. But during this time, I realized there was a lack of representation for the natural hair and braid community. The products available were all designed for chemically treated hair causing breakage and scalp damage for those with natural hair.
Natural hair care products built
Specifically for curly textured hair!
Our team spent over 20 years sourcing oils and botanicals, experimenting with ingredients in our salon break room and at home. It was a long and challenging journey, but we finally found the solution. Our products are now beloved by clients who rave about the benefits they have seen for their hair and scalp. I believe that it is my purpose to share my experiences, both positive and negative, in order to positively impact the lives of others.
I love the flawless styles and healthy hair results I see on my clients with Evolving Textures products. As a natural hair stylist, I must ensure my clients' hair is beautiful and healthy too! Evolving Textures products are infused with natural ingredients that nourish and protect the hair from damage, promoting growth and strength. They're also versatile, suitable for a range of textures.